Deliverability
Secondary sending domains for cold email
Send cold email from domains you own that are not your primary company website. EmailPal will register or host those secondary domains, authenticate them, and warm the mailboxes so a bounce storm does not take down acme.com.
Why not send from the company domain?
If outreach goes badly, you want acme.com's transactional mail (password resets, customer support) to keep landing. A secondary domain — acmehq.com, tryacme.com, getacme.com — takes the reputation risk.
That is standard cold-email hygiene, not an EmailPal invention.
How many domains?
Enough that no mailbox is blasting. Practical pattern:
- 2–5 mailboxes per domain
- 40 cold emails/day per plan mailbox once campaign-ready, 15 on pre-warmed
- More volume = more domains, not more mailboxes crammed onto one name
How many mailboxes per domain.
How to get them on EmailPal
- Register a domain — we write DNS
- Bring your own
- Aged, unwarmed domains
- Pre-warmed domains and accounts if you need to send now
FAQs
Should the secondary domain redirect to my site?
A simple HTTPS redirect on the apex is fine. Do not host a thin doorway full of the same copy you put in the email.
Can I use a subdomain like outreach.acme.com?
You can, but a subdomain often inherits pain from the parent and still risks the brand. A separate registered domain is cleaner.